The mental load app for the person who remembers everything
The iOS app for households sharing the mental load: the invisible work of remembering what needs doing at home. Tasks, shopping and events synced in real time for up to six people.
Carry is for the person in the household who remembers everything — the dentist, the bin day, the birthday in three weeks — and wants that remembering to be visible and shared, instead of living in their head.
Who it's for
Households (usually couples) where one person remembers what needs doing. Up to six people, and it works solo until others join.
The person who is the household’s memory, and the partner or housemates who’d rather see the list than be told it.
Who it isn't for
Work project management, solo GTD / Todoist-style projects, or Android-only households.
Anyone looking for a personal productivity system, or a household with anyone on Android.
Price and limits
- Free: 10 open items, 5 shopping items, 2 household members, 5 voice captures
- Carry Plus: $7.99/month, $29.99/year, or $149.99 once for Lifetime
- 7-day free trial on monthly and annual, no payment upfront
- One purchase covers the household, Lifetime included. People who join never pay and never see a paywall
How Carry takes the load out of one head
Start with a number
The Mental Load Score — three questions in the app, seven on /score — gives you a number for how much of the remembering sits with one person.
Get it out of your head
Say things as you notice them. Voice capture files each one as a task, a shopping item or an event in the shared home feed.
Let the list do the reminding
Items visibly age from Fresh to Urgent, so what’s been waiting is obvious to everyone — without anyone having to nag.
Make the work visible
The activity log and Weekly Wrap show what got done and by whom. Compliments let people say thanks in the moment.
Carry or keeping it all in your head?
Keeping it in your head is fast, free and needs no setup — which is exactly why it ends up there. The cost is that nobody else can see it, so nobody else can share it.
| Compared on | Carry | Keeping it in your head |
|---|---|---|
| Who can see it | Everyone in the household, in real time | Only you |
| What’s been waiting | Items age from Fresh to Urgent | Whatever wakes you at 11pm |
| Who’s carrying it | Mental Load Score, activity log, Weekly Wrap | Hard to point at |
| Price | Free tier, then Carry Plus at $7.99/month, $29.99/year or $149.99 lifetime. Any plan covers the whole household. | Free, in money |
Get it out of one person’s head.
Free to download, up to six people. Not sure where your household stands? Start with the Mental Load Score.
Common questions
What is the mental load?
The invisible work of remembering what needs doing at home: noticing that something needs doing, deciding what to do about it, and holding onto it until it’s done.
What is the Mental Load Score?
A short check that gives you a number for how much of the household’s remembering lives in one person’s head. It’s three questions in the app, and seven on carryapp.co/score.
Is Carry about keeping score between partners?
No. Carry makes the work visible so it can be shared. Nothing in it is built to shame anyone in the household.
What if my partner isn’t ready to use it?
Carry works on your own until others join. Getting things out of your head helps by itself, and when your partner is ready, you share a 6-character invite code.